All Media and Products Survey 2008

South Africa, 2008

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Reference ID

zaf-saarf-amps-2008-v1.1

Producer(s)

South African Audience Research Foundation (SAARF)

Collections

South African Audience Research Foundation

Metadata

DDI/XML JSON

Created on

Dec 07, 2017

Last modified

Jan 18, 2021

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625870

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Brand of toothbrushes bought most often (ca308co15)

Data file: amps-2008-products-v1.1

Overview

Valid: 540

Invalid: 459

Type: Discrete

Decimal: 0

Width: 12

Range: 1 - 9

Format: Numeric

Questions and instructions

Categories

Value	Category	Cases
1	Aquafresh	71	13.1%
2	Braun Oral-B	84	15.6%
3	Close-Up	9	1.7%
4	Colgate	146	27%
5	G-U-M	7	1.3%
6	Hygiene	8	1.5%
7	Jordan	47	8.7%
8	Mentadent P	20	3.7%
9	Oral-B	148	27.4%
Sysmiss		459

Warning: these figures indicate the number of cases found in the data file. They cannot be interpreted as summary statistics of the population of interest.

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