All Media and Products Survey 2008
South Africa, 2008
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Reference ID
zaf-saarf-amps-2008-v1.1
Producer(s)
South African Audience Research Foundation (SAARF)
Collections
Created on
Dec 07, 2017
Last modified
Jan 18, 2021
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- Data files
- amps-2008-attitudes-v1.1
- amps-2008-cellphone-and-internet-v1.1
- amps-2008-clothing-shoes-v1.1
- amps-2008-cosmetics-v1.1
- amps-2008-demographics-v1.1
- amps-2008-durables-v1.1
- amps-2008-electronic-media-v1.1
- amps-2008-financial-services-v1.1
- amps-2008-food-and-groceries-v1.1
- amps-2008-furniture-appliances-v1.1
- amps-2008-household-v1.1
- amps-2008-lifestages-v1.1
- amps-2008-lsm-and-saarf-segmentations-v1.1
- amps-2008-motor-vehicle-v1.1
- amps-2008-newspaper-magazine-readership-v1.1
- amps-2008-out-of-home-advertising-v1.1
- amps-2008-personal-v1.1
- amps-2008-products-grouped-v1.1
- amps-2008-products-v1.1
- amps-2008-sports-entertainment-leisure-v1.1
- amps-2008-travel-v1.1
Brand of roll-on/stick/gel/cream deodorant use most often (ca226co15)
Data file: amps-2008-products-v1.1
Overview
Valid:
201
Invalid:
798
Type:
Discrete
Decimal:
0
Width:
13
Range:
1 - 9
Format:
Numeric
Questions and instructions
Categories
| Value | Category | Cases | |
|---|---|---|---|
| 1 | DKNY | 11 |
5.5%
|
| 2 | Dove | 41 |
20.4%
|
| 3 | Estee Lauder | 9 |
4.5%
|
| 4 | Impulse | 4 |
2%
|
| 5 | Lentheric | 15 |
7.5%
|
| 6 | Mitchum | 63 |
31.3%
|
| 7 | Mum | 21 |
10.4%
|
| 8 | Nivea | 30 |
14.9%
|
| 9 | Pears Promise | 7 |
3.5%
|
| Sysmiss | 798 |
Warning: these figures indicate the number of cases found in the data file. They cannot be interpreted as summary statistics of the population of interest.