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    Home / Data Portal / SAARF / ZAF-SAARF-AMPS-2009-V1.1 / variable [F40]
SAARF

All Media and Products Survey 2009

South Africa, 2009
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Reference ID
zaf-saarf-amps-2009-v1.1
Producer(s)
South African Audience Research Foundation (SAARF)
Collections
South African Audience Research Foundation
Metadata
DDI/XML JSON
Created on
Oct 24, 2017
Last modified
Jan 18, 2021
Page views
435245
Downloads
1813
  • Study Description
  • Data Description
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  • Related Publications
  • Data files
  • amps-2009-attitudes-v1.1
  • amps-2009-cellphone-and-internet-v1.1
  • amps-2009-clothing-shoes-v1.1
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  • amps-2009-durables-v1.1
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  • amps-2009-financial-services-v1.1
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  • amps-2009-furniture-appliances-v1.1
  • amps-2009-household-v1.1
  • amps-2009-lifestages-v1.1
  • amps-2009-lsm-and-saarf-segmentations-v1.1
  • amps-2009-motor-vehicle-v1.1
  • amps-2009-newspaper-magazine-readership-v1.1
  • amps-2009-out-of-home-advertising-v1.1
  • amps-2009-personal-v1.1
  • amps-2009-products-grouped-v1.1
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  • amps-2009-travel-v1.1

Brand of toothbrushes bought most often (ca312co15)

Data file: amps-2009-products-v1.1

Overview

Valid: 11650
Invalid: 13520
Type: Discrete
Decimal: 0
Width: 12
Range: 1 - 9
Format: Numeric

Questions and instructions

Categories
Value Category Cases
1 Aquafresh 1997
17.1%
2 Braun Oral-B 1050
9%
3 Close-Up 289
2.5%
4 Colgate 4169
35.8%
5 G-U-M 111
1%
6 Hygiene 212
1.8%
7 Jordan 961
8.2%
8 Mentadent P 434
3.7%
9 Oral-B 2427
20.8%
Sysmiss 13520
Warning: these figures indicate the number of cases found in the data file. They cannot be interpreted as summary statistics of the population of interest.
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