All Media and Products Survey 2011
South Africa, 2011
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Reference ID
zaf-saarf-amps-2011-v1.3
Producer(s)
South African Audience Research Foundation (SAARF)
Collections
Metadata
Created on
Feb 16, 2015
Last modified
Jan 24, 2021
Page views
1393264
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4371
- Data files
- amps-2011-attitudes-v1.1
- amps-2011-cellphone-internet-v1.1
- amps-2011-clothing-shoes-v1.1
- amps-2011-cosmetics-v1.1
- amps-2011-demographics-v1.1
- amps-2011-durables-v1.1
- amps-2011-electronic-media-v1.1
- amps-2011-financial-services-v1.1
- amps-2011-food-groceries-v1.1
- amps-2011-furniture-appliances-v1.2
- amps-2011-household-v1.1
- amps-2011-lifestage-v1.1
- amps-2011-lsm-saarf-segmentations-v1.1
- amps-2011-motor-vehicle-v1.1
- amps-2011-newspaper-magazine-readership-v1.1
- amps-2011-out-of-home-advertising-v1.1
- amps-2011-personal-v1.2
- amps-2011-personal-v1.3
- amps-2011-products-grouped-v1.1
- amps-2011-products-v1.1
- amps-2011-sports-entertainment-leisure-v1.1
- amps-2011-travel-v1.1
Last time respondent personally read or paged through a copy of DRUM (ca10co69)
Data file: amps-2011-newspaper-magazine-readership-v1.1
Overview
Valid:
5067
Invalid:
20093
Type:
Discrete
Decimal:
0
Width:
16
Range:
1 - 13
Format:
Numeric
Questions and instructions
Categories
| Value | Category | Cases | |
|---|---|---|---|
| 1 | Yesterday | 282 |
5.6%
|
| 2 | 2 days ago | 196 |
3.9%
|
| 3 | 3 days ago | 218 |
4.3%
|
| 4 | 4 days ago | 248 |
4.9%
|
| 5 | 5 days ago | 332 |
6.6%
|
| 6 | 6 days ago | 258 |
5.1%
|
| 7 | 7 days ago | 513 |
10.1%
|
| 8 | 8 - 14 days ago | 1036 |
20.4%
|
| 9 | 3 - 4 weeks ago | 1038 |
20.5%
|
| 10 | 5 - 6 weeks ago | 453 |
8.9%
|
| 11 | 7 - 8 weeks ago | 239 |
4.7%
|
| 12 | 9 - 12 weeks ago | 146 |
2.9%
|
| 13 | 4 - 6 months ago | 108 |
2.1%
|
| Sysmiss | 20093 |
Warning: these figures indicate the number of cases found in the data file. They cannot be interpreted as summary statistics of the population of interest.