All Media and Products Survey 2004
South Africa, 2004
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Reference ID
zaf-saarf-amps-2004-v1.1
Producer(s)
South African Audience Research Foundation (SAARF)
Collections
Metadata
Created on
Mar 09, 2017
Last modified
Dec 23, 2020
Page views
244747
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1502
- Data files
- amps-2004-clothing-shoes-cosmetics-v1.1
- amps-2004-demographics-v1.1
- amps-2004-durables-v1.1
- amps-2004-electronic-media-v1.1
- amps-2004-financial-services-v1.1
- amps-2004-food-groceries-v1.1
- amps-2004-furniture-appliances-v1.1
- amps-2004-household-v1.1
- amps-2004-internet-v1.1
- amps-2004-lifestage-v1.1
- amps-2004-lsm-v1.1
- amps-2004-motor-vehicle-v1.1
- amps-2004-newspaper-magazine-readership-v1.1
- amps-2004-out-of-home-advertising-v1.1
- amps-2004-personal-v1.1
- amps-2004-products-v1.1
- amps-2004-sports-entertainment-leisure-v1.1
- amps-2004-travel-v1.1
Last time personally read or paged through a copy of Cosmopolitan (ca12co31)
Data file: amps-2004-newspaper-magazine-readership-v1.1
Overview
Valid:
1781
Invalid:
22708
Type:
Discrete
Decimal:
0
Width:
16
Range:
1 - 12
Format:
Numeric
Questions and instructions
Categories
| Value | Category | Cases | |
|---|---|---|---|
| 1 | Yesterday | 88 |
4.9%
|
| 2 | 2 Days ago | 35 |
2%
|
| 3 | 3 Days ago | 55 |
3.1%
|
| 4 | 4 Days ago | 57 |
3.2%
|
| 5 | 5 Days ago | 89 |
5%
|
| 6 | 6 - 7 Days ago | 229 |
12.9%
|
| 7 | 8 - 14 Days ago | 277 |
15.6%
|
| 8 | 3 - 4 weeks ago | 402 |
22.6%
|
| 9 | 5 - 6 weeks ago | 193 |
10.8%
|
| 10 | 7 - 8 weeks ago | 154 |
8.6%
|
| 11 | 9 - 12 weeks ago | 113 |
6.3%
|
| 12 | 4 - 6 months ago | 89 |
5%
|
| Sysmiss | 22708 |
Warning: these figures indicate the number of cases found in the data file. They cannot be interpreted as summary statistics of the population of interest.