All Media and Products Survey 2010
South Africa, 2010
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Reference ID
zaf-saarf-amps-2010-v1.1
Producer(s)
South African Audience Research Foundation (SAARF)
Collections
Metadata
Created on
Jun 30, 2015
Last modified
Jan 19, 2021
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823581
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- Data files
- amps-2010-attitudes-v1.1
- amps-2010-cellphone-and-internet-v1.1
- amps-2010-clothing-shoes-v1.1
- amps-2010-cosmetics-v1.1
- amps-2010-demographics-v1.1
- amps-2010-durables-v1.1
- amps-2010-electronic-media-v1.1
- amps-2010-financial-services-v1.1
- amps-2010-food-and-groceries-v1.1
- amps-2010-furniture-appliances-v1.1
- amps-2010-household-v1.1
- amps-2010-lifestages-v1.1
- amps-2010-lsm-and-saarf-segmentations-v1.1
- amps-2010-motor-vehicle-v1.1
- amps-2010-newspaper-magazine-readership-v1.1
- amps-2010-out-of-home-advertising-v1.1
- amps-2010-personal-v1.1
- amps-2010-products-grouped-v1.1
- amps-2010-products-v1.1
- amps-2010-sports-entertainment-leisure-v1.1
- amps-2010-travel-v1.1
Brand of biscuits bought most often (ca290co21)
Data file: amps-2010-products-v1.1
Overview
Valid:
1297
Invalid:
23863
Type:
Discrete
Decimal:
0
Width:
24
Range:
1 - 9
Format:
Numeric
Questions and instructions
Categories
| Value | Category | Cases | |
|---|---|---|---|
| 1 | Baumann's Lemon Creams | 402 |
31%
|
| 2 | Baumann's Marie Biscuits | 297 |
22.9%
|
| 3 | Baumann's Match Biscuits | 52 |
4%
|
| 4 | Baumann's Tanner | 51 |
3.9%
|
| 5 | Baumann's Topper Creams | 238 |
18.4%
|
| 6 | Baumann's Wafers | 43 |
3.3%
|
| 7 | Baumann’s Other/not sure | 16 |
1.2%
|
| 8 | Oreo | 177 |
13.6%
|
| 9 | Riviera | 21 |
1.6%
|
| Sysmiss | 23863 |
Warning: these figures indicate the number of cases found in the data file. They cannot be interpreted as summary statistics of the population of interest.