All Media and Products Survey 2010
South Africa, 2010
Get Microdata
Reference ID
zaf-saarf-amps-2010-v1.1
Producer(s)
South African Audience Research Foundation (SAARF)
Collections
Metadata
Created on
Jun 30, 2015
Last modified
Jan 19, 2021
Page views
824300
Downloads
4345
- Data files
- amps-2010-attitudes-v1.1
- amps-2010-cellphone-and-internet-v1.1
- amps-2010-clothing-shoes-v1.1
- amps-2010-cosmetics-v1.1
- amps-2010-demographics-v1.1
- amps-2010-durables-v1.1
- amps-2010-electronic-media-v1.1
- amps-2010-financial-services-v1.1
- amps-2010-food-and-groceries-v1.1
- amps-2010-furniture-appliances-v1.1
- amps-2010-household-v1.1
- amps-2010-lifestages-v1.1
- amps-2010-lsm-and-saarf-segmentations-v1.1
- amps-2010-motor-vehicle-v1.1
- amps-2010-newspaper-magazine-readership-v1.1
- amps-2010-out-of-home-advertising-v1.1
- amps-2010-personal-v1.1
- amps-2010-products-grouped-v1.1
- amps-2010-products-v1.1
- amps-2010-sports-entertainment-leisure-v1.1
- amps-2010-travel-v1.1
Brand of facial products used most often (ca225co16)
Data file: amps-2010-products-v1.1
Overview
Valid:
1360
Invalid:
23800
Type:
Discrete
Decimal:
0
Width:
15
Range:
1 - 9
Format:
Numeric
Questions and instructions
Categories
| Value | Category | Cases | |
|---|---|---|---|
| 1 | Dermalogica | 39 |
2.9%
|
| 2 | Dove | 435 |
32%
|
| 3 | Elizabeth Arden | 68 |
5%
|
| 4 | Environ | 38 |
2.8%
|
| 5 | Estee Lauder | 158 |
11.6%
|
| 6 | Gallia | 32 |
2.4%
|
| 7 | Garnier | 437 |
32.1%
|
| 8 | Gill | 101 |
7.4%
|
| 9 | Innoxa | 52 |
3.8%
|
| Sysmiss | 23800 |
Warning: these figures indicate the number of cases found in the data file. They cannot be interpreted as summary statistics of the population of interest.