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    Home / Data Portal / SAARF / ZAF-SAARF-AMPS-2010-V1.1 / variable [F40]
SAARF

All Media and Products Survey 2010

South Africa, 2010
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Reference ID
zaf-saarf-amps-2010-v1.1
Producer(s)
South African Audience Research Foundation (SAARF)
Collections
South African Audience Research Foundation
Metadata
Documentation in PDF DDI/XML JSON
Created on
Jun 30, 2015
Last modified
Jan 19, 2021
Page views
822776
Downloads
4345
  • Study Description
  • Data Description
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  • Related Publications
  • Data files
  • amps-2010-attitudes-v1.1
  • amps-2010-cellphone-and-internet-v1.1
  • amps-2010-clothing-shoes-v1.1
  • amps-2010-cosmetics-v1.1
  • amps-2010-demographics-v1.1
  • amps-2010-durables-v1.1
  • amps-2010-electronic-media-v1.1
  • amps-2010-financial-services-v1.1
  • amps-2010-food-and-groceries-v1.1
  • amps-2010-furniture-appliances-v1.1
  • amps-2010-household-v1.1
  • amps-2010-lifestages-v1.1
  • amps-2010-lsm-and-saarf-segmentations-v1.1
  • amps-2010-motor-vehicle-v1.1
  • amps-2010-newspaper-magazine-readership-v1.1
  • amps-2010-out-of-home-advertising-v1.1
  • amps-2010-personal-v1.1
  • amps-2010-products-grouped-v1.1
  • amps-2010-products-v1.1
  • amps-2010-sports-entertainment-leisure-v1.1
  • amps-2010-travel-v1.1

Brand of hair conditioner used most often (ca222co14)

Data file: amps-2010-products-v1.1

Overview

Valid: 2731
Invalid: 22429
Type: Discrete
Decimal: 0
Width: 21
Range: 1 - 9
Format: Numeric

Questions and instructions

Categories
Value Category Cases
1 Alberto Balsum 46
1.7%
2 Alberto V05 336
12.3%
3 Aqua Marine (Revlon) 201
7.4%
4 Beautiful Beginnings 29
1.1%
5 Black Like Me 320
11.7%
6 Body On Tap (Clairol) 180
6.6%
7 Colgate 704
25.8%
8 Dark & Lovely 890
32.6%
9 Drench 25
0.9%
Sysmiss 22429
Warning: these figures indicate the number of cases found in the data file. They cannot be interpreted as summary statistics of the population of interest.
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