All Media and Products Survey 2010
South Africa, 2010
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Reference ID
zaf-saarf-amps-2010-v1.1
Producer(s)
South African Audience Research Foundation (SAARF)
Collections
Metadata
Created on
Jun 30, 2015
Last modified
Jan 19, 2021
Page views
679061
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- Data files
- amps-2010-attitudes-v1.1
- amps-2010-cellphone-and-internet-v1.1
- amps-2010-clothing-shoes-v1.1
- amps-2010-cosmetics-v1.1
- amps-2010-demographics-v1.1
- amps-2010-durables-v1.1
- amps-2010-electronic-media-v1.1
- amps-2010-financial-services-v1.1
- amps-2010-food-and-groceries-v1.1
- amps-2010-furniture-appliances-v1.1
- amps-2010-household-v1.1
- amps-2010-lifestages-v1.1
- amps-2010-lsm-and-saarf-segmentations-v1.1
- amps-2010-motor-vehicle-v1.1
- amps-2010-newspaper-magazine-readership-v1.1
- amps-2010-out-of-home-advertising-v1.1
- amps-2010-personal-v1.1
- amps-2010-products-grouped-v1.1
- amps-2010-products-v1.1
- amps-2010-sports-entertainment-leisure-v1.1
- amps-2010-travel-v1.1
Home language (ca91co75)
Data file: amps-2010-demographics-v1.1
Overview
Valid:
25160
Invalid:
0
Type:
Discrete
Decimal:
0
Width:
10
Range:
0 - 11
Format:
Numeric
Questions and instructions
Categories
| Value | Category | Cases | |
|---|---|---|---|
| 0 | Afrikaans | 6887 |
27.4%
|
| 1 | English | 5835 |
23.2%
|
| 2 | Zulu | 3392 |
13.5%
|
| 3 | Xhosa | 2953 |
11.7%
|
| 4 | N. Sotho | 1321 |
5.3%
|
| 5 | S. Sotho | 1550 |
6.2%
|
| 6 | Tswana | 1853 |
7.4%
|
| 7 | Tsonga | 395 |
1.6%
|
| 8 | Venda | 286 |
1.1%
|
| 9 | Swazi | 317 |
1.3%
|
| 10 | Ndebele | 172 |
0.7%
|
| 11 | Other | 199 |
0.8%
|
Warning: these figures indicate the number of cases found in the data file. They cannot be interpreted as summary statistics of the population of interest.