All Media and Products Survey 2007
South Africa, 2007
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Reference ID
zaf-saarf-amps-2007-v1.1
Producer(s)
South African Audience Research Foundation (SAARF)
Collections
Created on
Apr 26, 2019
Last modified
Jan 08, 2021
Page views
855329
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- Data files
- amps-2007-cellphone-and-internet-v1.1
- amps-2007-clothing-shoes-v1.1
- amps-2007-cosmetics-v1.1
- amps-2007-demographics-v1.1
- amps-2007-durables-v1.1
- amps-2007-electronic-media-v1.1
- amps-2007-financial-services-v1.1
- amps-2007-food-and-groceries-v1.1
- amps-2007-furniture-appliances-v1.1
- amps-2007-household-v1.1
- amps-2007-lifestages-v1.1
- amps-2007-lsm-and-saarf-segmentations-v1.1
- amps-2007-motor-vehicle-v1.1
- amps-2007-newspaper-magazine-readership-v1.1
- amps-2007-out-of-home-advertising-v1.1
- amps-2007-personal-v1.1
- amps-2007-products-grouped-v1.1
- amps-2007-products-v1.1
- amps-2007-sports-entertainment-leisure-v1.1
- amps-2007-travel-v1.1
Last time personally read through a copy of - Reader's Digest (ca13co57)
Data file: amps-2007-newspaper-magazine-readership-v1.1
Overview
Valid:
1554
Invalid:
23258
Type:
Discrete
Decimal:
0
Width:
14
Range:
1 - 13
Format:
Numeric
Questions and instructions
Categories
| Value | Category | Cases | |
|---|---|---|---|
| 1 | Yesterday | 88 |
5.7%
|
| 2 | 2 days ago | 40 |
2.6%
|
| 3 | 3 days ago | 60 |
3.9%
|
| 4 | 4 days ago | 55 |
3.5%
|
| 5 | 5 days ago | 59 |
3.8%
|
| 6 | 6 days ago | 70 |
4.5%
|
| 7 | 7 days ago | 113 |
7.3%
|
| 8 | 8-14 days ago | 195 |
12.5%
|
| 9 | 3-4 weeks ago | 310 |
19.9%
|
| 10 | 5-6 weeks ago | 138 |
8.9%
|
| 11 | 7-8 weeks ago | 126 |
8.1%
|
| 12 | 9-12 weeks ago | 122 |
7.9%
|
| 13 | 4-6 months ago | 178 |
11.5%
|
| Sysmiss | 23258 |
Warning: these figures indicate the number of cases found in the data file. They cannot be interpreted as summary statistics of the population of interest.